1. Improved Access – For over 40 years, tele-medicine has been used to bring healthcare services to patients in distant locations. Not only does Tele-Wound Care improve access to patients but it also allows physicians and health facilities to expand their reach, beyond their own offices. Given the provider shortages throughout the world–in both rural and urban areas—Tele-Wound Care has a unique capacity to increase service to millions of new patients.
2. Cost Efficiencies – Reducing or containing the cost of healthcare is one of the most important reasons for funding and adopting telehealth technologies. Tele-Wound Care has been shown to reduce the cost of healthcare and increase efficiency through better management of chronic diseases, shared health professional staffing, reduced travel times, and fewer or shorter hospital stays.
3. Improved Quality – Studies have consistently shown that the quality of healthcare services delivered via Tele-Wound Care are as good those given in traditional in-person consultations. In some specialties, particularly in Wound Care Tele-Wound Care delivers a superior product, with greater outcomes and patient satisfaction.
4. Patient Demand – Consumers want Tele-Wound Care. The greatest impact of Tele-Wound Care is on the patient, their family and their community. Using Tele-Wound Care technologies reduces travel time and related stresses for the patient, especially during poor weather conditions. Such services offer patients the access to providers that might not be available otherwise, as well as medical services without the need to travel long distances.
For tentative Patients
• Lingering healthcare issues for which they cannot get local help.
• Care is delayed because they cannot take the time off to drive hundreds of miles or many hours to see a specialist.
• Care is delayed because the wait time to see the specialist is many months away.
• Don’t want to go far away and leave their support network behind (in case they are required to
• Don’t want to go far away for care and put an undue burden on their support network to take time off of work to be with them, etc.
• Try in vain to find someone local who can help.
• Delay care and live with the problem until their situation deteriorates to the point they need to be admitted or they eventually go to see a specialist who is many hours and/or miles away.
Telehealth Solution Benefits
• Access to clinical specialists that are not in their community, but who can address their issues.
• Eliminate long wait times to see specialists who are far away.
• Avoid the costs of having to drive 2-5 hours to see the specialist (time off from work, time away
from family, etc.).
• Taking advantage of technology that is at the leading edge of healthcare.
For Referring Providers
• Patients need the help of specialists that are not in our local community.
• Patient care plans and treatments are delayed because they don’t have the time, resources, or funds to see the specialists whose expertise is needed to diagnose their situation.
• Some patients are lost to other providers or facilities because they have to be referred out. Alternatives
• Keep patients local with limited access to specialists.
• Send patients to far away facilities – which is suboptimal for their quality of life; in addition, many of them don’t go anyway and their situation deteriorates.
Telehealth Solution Benefits
• Enable their patients to stay local and not get transferred away.
• Enable their patients to see a specialist more quickly (reducing wait time from months to days).
• Get faster diagnosis to create more effective treatment plans for their patients.
• Use technology on the leading edge of healthcare.
• Retain the patient and the associated revenues.
To gain the interest of our target audiences, we will use opening messages that ask questions related to the problems they are experiencing.
Patients: “Do you have a healthcare problem that just won’t go away? Are you delaying care because (1) you can’t take the time off to drive 3 hours to see a specialist (2) the wait time to see the specialist is many months away (3) you’re afraid of having to go for care outside our community and end up having to stay? (leaving your family and friends behind or creating another burden on them)”
Referring Providers: “Do any of your patients need the help of specialists that are not in our local community? Is their treatment being delayed because they don’t have the time, resources, or funds to get to that care? Are you concerned with losing these patients to other providers or facilities if you refer them elsewhere?”
Administration: “Are you challenged with attracting the healthcare resources needed to serve your community effectively? Does it feel like your fiduciary responsibilities to the hospital are incompatible with the cost of providing highly specialized care? Wouldn’t it be nice to not lose patients to facilities who have more sophisticated care capabilities?”
• By choosing tele-wound care, your wait and healing time for Modern Wound Care just went down from months to weeks